New Strategies for Consumer Prepaid Card Distribution

Research Shows Closed-Loop Prepaid Program Managers Drive Volume and Program Profitability

Prepaid card program managers of Mercator have made distribution their top priority. Mercator Advisory Group’s Consumer Prepaid Distribution Strategies examines the methods available to prepaid card program managers as they seek out new outlets and markets

The report focuses on how closed-loop gift card business approaches distribution, given that retailers have led the way with in-store and online distribution channels. Understanding these channels will provide clues for prepaid card managers in all segments to find new outlets for their cards. 

With this report, they can look forward to facilitate the dispersal scheme that is being utilized for open-loop cards. The dissemination technique includes business and technological developments while the report covers the present state of the digital card market.

“Due to thin margins, prepaid programs depend on volume for profitability. So, getting cards into many hands is critical to success.” - Ben Jackson Senior Analyst Mercator Advisory Group Prepaid Advisory Service

Program managers, whether handling open-loop or closed-loop cards, have a variety of distribution options. Understanding those options requires a grasp of both business and technology considerations, “he added.

The prepaid industry cannot afford to ignore any distribution channel. Among the main components of the report are the eight main avenues for allocation. These have remained significant despite the changes mandated by the government in the rules implementing the CARD Act of 2009.

It also features the findings from Mercator’s Customer Monitor Survey regarding card buyer’s channel preferences, new ways technology advances offer to sell cards to customers and the trends of retailer and consumer adoption. As well as the business and technological considerations distribution plans need to factor into the mix.

Please visit us online at www.mercatoradvisorygroup.com.

For more information and media inquiries, please call Mercator Advisory Group’s main line: (781) 419-1700, send E-mail to info@mercatoradvisorygroup.com.

For free industry news, opinions, research, company information and more visit us atwww.PaymentsJournal.com.

Politicians Protect You By Pushing Up Bank Costs

debit-card-feesAfter conditioning consumers to use debit cards for the past few years, some banks have a nasty surprise in store for us all. Some banks are waiting to see the fallout, but others have already jumped in. You may not know it, but your bank may be charging you a monthly fee for using your own debit card.

Bank of America has already started charging its debit card users $5 monthly fee since September while Wells Fargo & Co., J.P. Morgan Chase & Co. are also thinking of following suit.

To be fair, it isn’t just a money-making exercise on the part of big banks.

Financial analysts explain the extra fee is designed to regain lost revenues due to new federal regulation, where it slashes half the amount of money banks gain from debit-swipe transactions.

The Dodd-Frank Financial Regulation Bill is only applicable to banks with assets exceeding $10 billion and the banks are estimated to lose $6.6 billion in revenues per year.

If you’re not too sure if you’re bank is charging hidden fees for debit card services, check with your local bank manager to find out.

If indeed your bank is charging you, analysts suggest looking for an alternative in smaller thrift banks that are not affected by the new federal regulation. There are still smaller thrift banks that offer the services for free.

Debit cards have long been the alternative against drowning in debt with credit card usage. But with this new scheme, it practically defeats the purpose, while adding more financial burden on your part.

iPad App for Wisconsin Citibank Customers

By Tara Yap

Online banking with Citibank is now accessible in your own iPad.

The recent launching of Citibank for iPad has raised the benchmark for online banking with fast, reliable, and secured way of tracking and analyzing your finances.

With Citibank for iPad, gone are the days of the old-fashioned style of ledger banking. In this first-ever app of a major American bank, a visual and graphical interface of your finances is at your fingertips.

You can easily check your account balances, transfer money, control cash flow, pay bills, acquire rewards, or find the nearest Citibank branch and ATM booths.

What differentiates Citibank for iPad from other banking apps is that it maximizes the tablet interface of iPad with its fresh and visually striking graphics as well as an interactive approach to online banking.

Unlike other banking apps for iPad that mirror the PC or mobile phone interface, the Citibank app takes advantage of the unique tablet experience to provide users with a visually revealing, insightful interface along with a host of interactive new features.

Citibank for iPad is the by-product of Citibank listening to your online banking needs.

Citibank For iPad“We want this to be more engaging and dynamic—beyond the standard static tables you find with other iPad apps,” said Tracey Weber of serves as the chief of the Internet and Mobile Banking for North America Consumer Banking.

Citibank for iPad offers these unique features:

  • Interactive chart of past and future cash outflows
  • Auto-generated chart of personal spending habits
  • Consumer databank for comparing personal spending habits by age and income brackets, location, and types of purchases

With Citibank for iPad, you also have access to exclusive services including Citi Personal Wealth Management and Women & Co. and real-time customer service.

Banking with Citibank has never been this easy.

Wisconsin Savers Suffer More CD Rate Drops

Ally Bank Rates- Effective 8/5/2011
High Yield CD
Duration APY
3 Month 0.44%
6 Month 0.99%
9 Month 0.99%
12 Month 1.19%
18 Month 1.25%
2 Year 1.39%
3 Year 1.74%
4 Year 1.90%
5 Year 2.30%
11 Month No Penalty CD 1.13%
Online Savings Account 1.04%
Money Market Account 1.04%

Over the past month, since our last report, Short Term High Yield CD rates have all fallen, except for the 3 month rate, which remained the same, at a miserable 0.44%

Banks trimmed all other rates by chipping away at them a point at a time. The rates shown in the table to the right come from Ally Bank. Last month, on the day of our report, Ally Bank had trimmed five points off its 3 month CD rate, effective that day, 7/8/2011.

No other rates were affected at that time, but since then, other short term rates have been trimmed and adjusted downwards.

As reported last time, in April, the 3 year High Yield CD rate was 1.80%. At the end of May, it moved down by two points, dropping the APY to 1.78%. Then, just a few days later, it dropped to 1.75% and only a week later, to 1.74%, where it remains today.

The 5 year rate has now come down to 2.30%, effective Friday 8/5/2011.

Last month, we said “it is indicative that Banks see interest rates remaining low for some time to come.”

Now the US Debt Ceiling has been raised, but we believe Congress did a poor job. Democrats resisted spending cuts and Republicans resisted tax increases. Unfortunately, the President gave very little leadership, but plenty of finger-pointing throughout the process. The result was brinkmanship and a last-minute deal.

Unfortunately, the deal didn’t achieve what was really needed. The president and democrats blaming intransigence on the Tea Party Republicans has not helped.

Standard and Poors, the ratings agency, has lowered its rating of the USA from a perfect AAA down to AA+. The reason was that they were expecting a deficit reduction of $4trillion, but saw less than half of that. Some pundits say the president and democrats can even sidestep that. Standard and Poors were not impressed.

This downgrade in the rating will definitely have an effect on the cost of borrowing, so although this report shows rates that are correct today, look for changes in all rates starting in the next week, possibly even tomorrow, when markets open.

Cash investors should probably park cash or matured CD capital in a Money Market Account for a short time until rates are set later this week. The move ought to be up, which should please cash investors – any rise is better than the other direction.

Shortest Term CD Rates Fall Again

New Ally Bank Rates- Effective 7/8/2011
High Yield CD
Duration APY
3 Month 0.44%
6 Month 0.94%
9 Month 0.99%
12 Month 1.20%
18 Month 1.25%
2 Year 1.44%
3 Year 1.74%
4 Year 1.99%
5 Year 2.33%
11 Month No Penalty CD 1.13%
Online Savings Account 1.09%
Money Market Account 1.09%

Short term CD rates are moving lower again

Ally Bank just trimmed another five points off its 3 month CD rate, effective, 7/8/2011.

No other rates were affected at this time, but all rates have been slowly falling over the past three months. The 3 month APY was 0.54% in April, dropped to 0.49% at the beginning of June and is 0.44% today.

In April, the 3 year High Yield CD rate was 1.80% and at the end of May, it moved down by two points, dropping the APY to 1.78%

After the next cut, in June it was 1.75%. Then, the 2 year and 4 year, changed less. The 2 year eased down only by 0.01% and the 4 year by 0.02% in the same timeframe.

While other rates are falling, the 5 year rate, while lower too, only dropped by 0.1% in the past three months.

The 4 year rate, which was 2.05% in April, came down to 2.03% in June and is now 1.99%.

While these are only small changes it is indicative that Banks see interest rates remaining low for some time to come.

Cash investors should review their laddered holdings.

Get More With Discover More Card

The Discover More Card is a balance transferrer’s dream. If you have carry a balance on your existing cards, now may be the time to look at this Long Duration Balance Transfer card.

The 0% APR on balance transfers lasts for 18 month, with variable rates after that only 12% to 21%, depending on your credit rating. You get the same rate on new purchases, too, but only for 6 months.

This card really does give you “more,” with a high 5% cashback bonus in several categories, no annual, rewards redemption or additional card fees.

Here are the juicy details, which include restaurant bonuses:
• 0% intro APR on balance transfers for 18 months, then the variable APR of 11.99% – 20.99%
• 0% intro APR on purchases for 6 months, then the variable APR of 11.99% – 20.99%
• 5% Cashback Bonus® in categories that change like travel, gas, groceries, restaurants, home improvement stores and more
• Ranked #1 in customer loyalty (2011 Brand Keys Customer Loyalty Engagement Index report)
• 24/7 access to a U.S. based Account Manager within 60 seconds
• $0 Fraud Liability plus automatic mobile and email fraud alerts
• No annual fee, no rewards redemption fee, and no additional card fee

It is definitely a card worth looking at – and one of the best values around – that is a real cost saver.

You Can Access Your Credit Score Online With M&T

get credit score onlineIf you are an M&T account holder, you can access your credit score from Equifax, one of the three major credit bureaus, for only US$2.99 per month.

The score you are going to get is a FICO score. A FICO score is the Equifax score a lender would see if you applied for credit. It is made up of a three-digit score which range from 300 to 850. It combines information about you such as your payment history, credit card balances and other important factors that would provide creditors see your credit worthiness.

M&T’s research found that its customers are very aware how important their credit scores are. Not only will it put you in good credit standing, but it will also allow you to monitor your financial security considering threats of identity theft. Your constant knowledge of your monthly credit standing will be protected assuming there are attempts to steal your personal information or when someone else applies for a credit card.

The scores are updated on a monthly basis and you can track developments of your score over time for a fee. The fee is necessary because banks don’t have free access to your credit card scores and use it to pay credit card bureaus, and in the case of M&T, to pay Equifax for the scores.

One of the many advantages you can get through M&T is that you don’t have to worry about misleading offers that you usually get from other sites. The difference? Most of these sites would entice you with free scores only to charge you in the end. They usually have hidden charges that go as high as US$15 per month.

The credit score option was one of a menu of fee-based services the bank was introducing to help set M&T apart from its competitors. Just last month, it made available a suite of personal finance and budgeting tools called FinanceWorks, offered at 99 cents a month. M&T has about 780 branches throughout the mid-Atlantic states and the District of Columbia.

Wisconsin Teachers Have Access to Personal Finance Literacy Program

wisconsin personal financeWisconsin teachers have a good resource they can tap into, if they want to teach their students (young or not so young) about personal finance.

The document, called “Planning Curriculum in Personal Financial Literacy” was compiles by Social Studies consultant, Beth E. Ratway, for the Wisconsin Department of Public Instruction. The resource, contains “Wisconsin’s Model Academic Standards for Personal Financial Literacy.”

The foreword by State Superintendent, Elizabeth Burmaster acknowledges that financial choices have expanded rapidly, over the space of two generations.

“Students today face financial choices which have expanded well beyond what their parents or grandparents dealt with as teens and young adults.”
- Elizabeth Burmaster, State Superintendent

The planning document was the product of a taskforce made up of educators from across the state and an extensive and dedicated design team that directed the makeup of the literacy program.

The 180 page document is well-laid out, with a comprehensive table of contents leading educators to sections on what should be covered, asssessing students and Appendices containing samples.

I found the document well laid out, nicely designed and easy to read. Public, private and homeschool teachers would do well to review this document and teach the next generation (and older generations) about managing their own personal finance.

See the outline and document (PDF) at the Wisconsin Department of Public Instruction

Which Money Script Do You Follow?

money scriptBy Lem Cacho

Let’s first talk about things you’ve heard about money. I know this is cliché, but you might have heard that money is the root of all evil. Some people might have been told that wealthy people ripped others off, hence the rich’s material affluence. Some feel that all else will fall in its rightful place once a financial windfall moves to their direction.

Others feel extremely bad – to the point of depression – when they see friends travel around the world and they don’t; or when their friends sport the latest luxury items that they don’t have. I had a friend who views money as a status conferring necessity and would rant about things she couldn’t have because of lack of money. I tried to bear with her at one point, but it dragged on and on that every time we talk her depressing tirade was non-stop. Her speech involved lines like “I wish I could do this or do that; have this or have that only if I have the money.” I stopped talking to her.

Does this sound familiar to you? Do you know of people similar to these? Are you this person?

Don’t get me wrong. If you have money, but hate the notion of it, give it to me. I need it. How we view money is more than simple when you think about it. In fact, experts believe that money scripts – how we view money and what we think when we have it or not – could affect our behavior and our relationships with other people. It could make or break a person as much as it could make or break your family.

Money Scripts

In a study published in the Journal of Financial Therapy, Ted Klontz, Klontz Consulting Group, together with three colleagues from Kansas State University, developed the Klontz-Money Script Inventory (Klontz-MSI) that can provide insight into how clients of financial planners and practitioners think about money.

The Klontz-MSI sampled 422 respondents and identified four distinct money belief patterns. These are: (1) money avoidance; (2) money worship; (3) money status; and (4) money vigilance. Let’s look at them one by one.

The Money Avoiders

People who fall into the first script are those who believe that money is bad or that they don’t deserve it all. Money avoiders see money as something that stirs up fear which makes them anxious or disgusted. They are afraid they might abuse their credit cards, might self-sabotage their financial success, or even avoid reasonable and necessary purchases. According to Klontz, financial denial, financial rejection, under spending and excessive risk aversion results from money avoidance script.

The Money Worshippers

The second script, money worshipping, is the most common among Americans. According to Klontz, people who subscribe to “more money will make things better” tend to believe that as income increases the more their problems get solved. Money worshippers often mistake more wealth with happiness.

However, evidence suggest otherwise. Daniel Kahneman, professor of psychology and public affairs at Princeton University, said there is no link between happiness and money, even if household income increases. He said the significant economic gains experienced by Americans in the past few decades have not been accompanied by a rise in life satisfaction. To be blunt about it, it was found that distrust and depression was associated with increases in income.

Take the case of someone winning the lottery. Ecstatic, right? Research shows that although winners now have the means of buying all things they think they need have, there is a tendency to become even more depressed in some cases. They are not significantly happier than those who didn’t win and even reported that they no longer fancy ordinary, but pleasurable activities.
Klontz said that people who fall into the money worshipping scripts tend to become compulsive hoarders, unreasonable risk-takers, pathological gamblers, workaholics, compulsive buyers and tend to overspend.
The “I Have Money, Ergo I Exist”

The third script, money status, involves people who are concerned about the association between self-worth and net-worth. They are the type who are very competitive in the sense that they need to have more than their neighbors can have. They are also the kind of people who see the clear distinction between socioeconomic classes. Unfortunately for these people, their overzealous aptitude towards success and money believing that it would confer them with status, shows negative personality attributes. Research shows they have lower ratings of well-being, lower levels of self-actualization, lower levels of vitality and happiness. If there’s anything that will make these people rank higher it would be anxiety, physical symptoms and unhappiness.

What is alarming though, is that people found in this category are those with lesser educational attainment. They grew up in a socioeconomic environment that reinforces the idea that money equals status. And this being so, they tend to overspend and take risks excessively with rapid wealth attainment as their goal.

The Money Vigilantes

Lastly, money vigilantes. People who fall into this script see money, be it plenty or not, as a source of deep shame and secrecy. They are those who hide cash under mattresses believing it’s much better than saving it in the bank. They are the frugal type (frugality is good but not to the extreme). They are constantly wary or anxious about a pending financial disaster to the point that they no longer enjoy the benefits and security of the money they have. They are the type who prefers cash over credit cards.

If you belong to any of these scripts, don’t worry. They are disorders that can be treated. And the first step to treatment is to acknowledge that you have them.

Wisconsin Credit Union Tops 12 Month CD Rates

short term cd rates riseConnexus Credit Union in Wausau, Wisconsin is offering 1.75% on 12 month CDs, for members with an active checking account. This isn’t a flash-in-the-pan deal that’s here today and gone tomorrow, either. Connexus, with its 4-star health rating, is holding that rate, even though many others have dropped their rates, closer to what banks are offering.

Connexus has savings rates three times the national average, and seems set to maintain that great record.

Short-term interest rates are rising, and medium to longer term rates are falling. Unfortunately, no rates are keeping up with inflation, which is sitting at 3%.

This is definitely not good for retirees, who park their savings in short to medium term CDs. Even though the short term rates are going up, with inflation is running at 3% the short-term rates are still less than half that and savings are being eaten away before our eyes..

Here are a selection of 12 month US Bank CD rates, as at Monday 6th June.

Doral Bank 1.4%
AloStar Bank 1.31%
MetLife Bank 1.3%
Aurora Bank 1.23%
Ally Bank 1.2%
E-loan 1.26%
Bank of Internet 1.21%
Discover Bank 1.2%
Intervest 1.2%
Pen Fed 1.0%

This is one of those times you may wish you had funds overseas.

In Australia, Rabo Bank has rates around 6%

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